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Want to be known as an employer of choice? Start by treating your people well and giving them reasons to engage.
In a recruitment market full of SHOUTY JOB ADS!!!!, lazy mistruths and hollow hype, here’s my advice on being, and showing that you really are, a great Australian employer.
Candidates in 2018: Informed, expectant and always ready to move
Candidate expectations and behaviours are changing dramatically yet too many Australian employers are still doing what they’ve always done. Here’s what’s changed and how you need to respond.
The Roles of HR and Marketing in Employer Branding
If you’re working in recruitment or HR, you’ll know the common question - Is employer branding a job for HR or marketing? The answer, obviously, is that both need to be involved. The secret is understanding when and how. Here’s what experience has taught me.
4 Employer Branding Fails
Employer branding is on pretty much every organisation’s radar right now but not everyone’s getting it right. Here are 4 examples of what not to do, featuring people and organisations who really should know better. We challenge you not to laugh out loud.
Imagine if we were honest during the recruitment process?
All candidates and employers want from each other is honesty - to really get to the truth about each other before committing. So why are we still doing that awkward dance?
