Perspectives & Podcasts.
Read, listen, watch, and stay connected.
Perspectives from the front lines of talent, culture and employer branding. Whether you prefer to read, watch or listen, our latest articles and podcast episodes offer a window into the hearts and minds of talent across Australia and beyond.
Human connection: Why AI still can’t write your stories for you
Algorithms can write text, but they can't live experiences. Discover why relying on generative AI strips the raw human connection from your employer brand.
How to create a careers page that converts (spoiler alert: it’s through authentic, people-centred storytelling)
If a candidate sees your job ad out in the wild, the next step for them is to go to your website. That’s why having a strong careers page is critical.
Why knowing your audience (and where to find them) is the secret sauce your job ads need to succeed
14 seconds. That’s how long it takes most candidates to decide whether to keep reading a job advertisement or move on. So, how do you make yourself memorable?
‘Are we right for each other?’ 6 alternative job interview questions to help you find your match
Tired of rehearsed answers? Discover 6 alternative job interview questions to bypass the glossy resumes and find the right culture fit for your team.
Why onboarding matters (and how to get it right)
Imagine you’ve just landed a new job and you’re super keen for your first day. You walk in the door… and your manager seems like they’ve forgotten you were coming.
How to write a great job ad: 5 tips for a successful hiring campaign
Ever posted an ad for a good job, only to find you get no responses… or lots of candidates, few of whom are right for the role?
Here’s the thing: you can avoid this scenario - even in a tough market.
Employer Branding Tips for the Candidate Experience
Don’t let lazy auto-responses ruin your employer brand. Discover how HR and TA leaders can build an authentic, engaging candidate experience that protects your talent pipeline.
Authentic Recruitment: The Power of Honesty in Hiring
Airbrushed job ads, staged interviews, and glossed-over realities. We’ve all seen them, but what happens when we drop the corporate spin? Explore why radical honesty is the ultimate secret weapon for attracting (and actually keeping) the right talent.