Connected people perform better.
Employer Branding Australia helps fantastic, imperfect employers attract fantastic, imperfect people, and keep them engaged.

We do it through employer branding and culture insights and strategy, employee value proposition and organisational values development, and storytelling / content marketing.

Together, we'll shape an even better culture, and build your brand plan for talent. We'll bring to life your Employee Value Proposition - your 'Why join us and stay?'. Then we’ll turn your people and their stories into your most powerful marketing tool.

We’ve identified five strategic dimensions of effective employer branding.

Our products and services flow through these.

  1. EBAssess – Figure out where to start, through a strategic review, audit and analysis of your employer brand execution and opportunity. We’ll help you define your context, challenges and opportunities, and show you where you should focus for the quick wins and the big plays.
  2. EBArticulate – Structured, authentic people engagement and research to uncover, unpack and articulate your employee value proposition and / or organisational values. Uncover and craft the framework and shared messaging that underpin all talent conversations, and that attract great people and keep them engaged and performing.
  3. EBActivate – Engagement and planning sessions and work behind the scenes to build your strategic action plan for talent and align key stakeholders to it. Inspire, educate and set expectations on the roles they need to play and the great things that happen when they do.
  4. EBAmplify – A strategy-led suite of creative, authentic content and assets to transform your talent results, via an enhanced talent shopfront, recruitment marketing conversations, candidate experience and employee lifecycle. Includes video, photography, written, graphic design and live experiences.
  5. EBAccelerate – An ongoing talent marketing and engagement service, centred on strategic and tactical content and digital / wider marketing. We’ll help you create, curate, amplify, measure and optimise your employer brand, for results that last.

Looking for training or other bespoke services? We’ve got you covered! Email us at

Everything we offer is designed to deliver transformative talent results and a journey you’ll love. Contact us for an exploration of your employer brand opportunity. We’ll ask, listen and then recommend where you should focus.